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the Digital Government: Implementation of the feature to display the name of the connected entity
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The Communications Regulatory Authority and the Digital Government announced that the feature of displaying the name of the connected entity for displaying the names of private sector companies

The Communications Regulatory Authority and the Digital Government announced that the feature of displaying the name of the connected entity for displaying the names of private sector companies in the country will be officially and gradually implemented during the coming period, The authority had started the experimental application of this feature last May on the banking sector, to be the first in the region to implement this feature.

The feature of displaying the name of the calling party, which is known as Kashif’s initiative, identifies the customer with the party he is calling, even if he does not keep its number in the memory of his mobile phone, This feature, which was launched by the authority in cooperation with service providers, aims to reduce anonymous calls that were received by customers and provide information to the recipient of the call about the contact before answering the call.

The authority indicated that it has enacted legislation related to this feature, which comes as part of the development system aimed at enhancing customers' confidence in calls received from private sector companies' numbers, and reducing the problems caused by anonymous calls.

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